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post-COVID consumer behavior

Published On - July 23, 2025

Paul Conant Blogging, Marketing Strategy, Online Marketing, SEOTags: , , , ,

Still Shopping, Still Eating, Still Evolving: What 5 Years Post-COVID Tells Us About Who We’ve Become

Some revolutions start with riots. This one? It started with toilet paper. When the world shut down in 2020, people scrambled—not just for Clorox wipes and pantry pasta—but for some sense of normalcy. And now here we are, five years later, standing in checkout lines again, sipping overpriced ice...
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Published On - March 28, 2025

Paul Conant Blogging, Business StrategyTags: , , , , , , ,

The Rise and Fall of Forever 21: A Fast Fashion Empire That Forgot to Pivot

April 21, 1984 – Highland Park, Los Angeles. The Changs flipped the sign on a 900-square-foot storefront. “Fashion 21,” it read in bold lettering that shimmered slightly under the California sun. The air smelled like new fabric and cheap perfume. Inside, the racks stocked with fast-m...
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Published On - October 7, 2024

Paul Conant Blogging, Business Strategy, Content Marketing, Marketing Strategy, Online Business, Online Marketing, SEO, Social Media MarketingTags: , , , , , ,

Confessions of an Accidental Entrepreneur: My Life Skating on Thin Ice

Introduction: The Early Years (1978 to 1982) It all kicked off in 1978 when I was an 11-year-old paperboy with a fascination for all things tech. While delivering newspapers, mowing lawns, shoveling driveways, and stuffing envelopes for my neighbors—I was the neighborhood’s one-stop shop for...
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