Gizoom Consulting

Gizoom Consulting | Demise: MySpace – The Pioneer That Lost Its Way
Demise: MySpace – The Pioneer That Lost Its Way

Demise: MySpace – The Pioneer That Lost Its Way

It’s the early 2000s, and a new kind of world is emerging—a world where people can connect, share, and broadcast their lives online. At the forefront of this revolution is a website called MySpace. For millions, MySpace isn’t just a website; it’s a digital home. Friends post on each other’...
Read More
Demise: Tower Records – The Fall of a Music Empire

Demise: Tower Records – The Fall of a Music Empire

In its heyday, Tower Records was more than just a store—it was a cultural institution. For music lovers around the world, Tower Records wasn’t simply a place to buy albums; it was a destination. Tower Records’ flagship store on Sunset Boulevard in Los Angeles was an iconic landmark, and th...
Read More
copyright

Understanding Copyright: Protecting Your Words, Your Way

Imagine this: you pour your heart into a manuscript. Late nights, endless coffee, and a few “aha” moments later, you’ve got a book that’s ready to see the light of day. But as you step into the world of publishing, there’s a lurking villain authors rarely think about until it’s too late...
Read More
Demise: Motorola

Demise: Motorola – A Pioneer That Missed the Call of the Future

Once upon a time, Motorola was the undisputed king of communication. The company didn’t just dominate the mobile phone market; it created it. If you think back to the iconic days of the “brick phone,” or even the ultra-sleek Motorola Razor, it’s hard to believe that the company that helped b...
Read More
Demise 7 borders

Demise: Borders – The Bookstore Giant That Lost Its Chapter

There was a time when walking into a Borders bookstore was like stepping into a literary wonderland. Shelves lined with bestsellers, classics, and new releases invited readers to browse, explore, and discover. With cozy reading nooks and coffee shops nestled inside, Borders wasn’t just a place to ...
Read More
Demise: Nokia – The Rise, Fall, and Missed Opportunities of a Mobile Giant

Demise: Nokia – The Rise, Fall, and Missed Opportunities of a Mobile Giant

There was a time when Nokia ruled the mobile phone world. In the late 1990s and early 2000s, it was hard to imagine life without a Nokia phone in your hand or pocket. The Finnish company wasn’t just a leader; it was a symbol of global connectivity, innovation, and reliability. Its phones were inde...
Read More
Demise The Toy R Us Debacle

Demise: Toys “R” Us – How a Retail Empire Lost Its Way

In the late 1980s and early 1990s, walking into a Toys “R” Us was like stepping into a child’s wonderland. The aisles were packed with every toy imaginable—from action figures and dolls to bikes, board games, and the latest video game consoles. It wasn’t just a store; it was an exp...
Read More
Demise Blockbuster

Demise: Blockbuster – Where Arrogance Met Opportunity, and Failed

It’s the mid-90s. You’ve had a long day, and like millions of others, you find yourself in the comforting glow of a Blockbuster Video store, wandering the aisles, searching for the perfect movie for a night in. It’s a ritual—a small joy, even. Rows of VHS tapes, then DVDs, line the walls in ...
Read More
Commodore Computers

Demise: Commodore Computers – From Innovation to Oblivion

Flashback, early 1970s and you’re sitting in a school classroom or maybe a hobbyist’s basement. There’s a rectangular box on the table—a computer—but it’s nothing like the sleek, polished devices we know today. This is Commodore. The brand that was once poised to rule the world of person...
Read More
starter

The Rise and Fall of Starter: From the Court to the Clearance Rack

Imagine this: it’s the early 1990s. You’re a kid who’s finally saved enough money for the holy grail of streetwear—a Starter jacket. Satin, embroidered logos, and that little star on the back—this thing was more than a jacket, it was a symbol. Starter wasn’t just a brand, it was a moveme...
Read More
The Rise and Fall of Circuit City

Demise – Lessons from the Collapse of a Business: The Rise and Fall of Circuit City

Imagine it’s the late 1970s. You walk into a massive showroom filled with shiny new TVs, booming stereos, and state-of-the-art appliances. Circuit City is everywhere—an electric dreamscape for anyone who loves gadgets and technology. The company was a pioneer, and it felt like they were building...
Read More
Digital Marketing

Crafting a Winning Marketing Strategy: Unlock Your Business Potential

In today’s fast-paced digital landscape, having a robust marketing strategy is more important than ever. At Gizoom Consulting & Marketing, we believe that a well-thought-out and data-driven marketing plan is the key to unlocking your business’s full potential. Without a clear strategy, busin...
Read More

Confessions of an Accidental Entrepreneur: My Life Skating on Thin Ice

Introduction: The Early Years (1978 to 1982) It all kicked off in 1978 when I was an 11-year-old paperboy with a fascination for all things tech. While delivering newspapers, mowing lawns, shoveling driveways, and stuffing envelopes for my neighbors—I was the neighborhood’s one-stop shop for...
Read More
Marketing

Why Most Marketing Is a Gimmick (And How Salespeople Are Selling You the Wrong Solutions)

The Illusion of Marketing and Sales Let’s face it—marketing is often little more than smoke and mirrors. We’re all familiar with the glitzy ads, the catchy slogans, and the flashy campaigns that promise the moon but deliver a sliver of cheese. But here’s the truth: much of what’s sold to y...
Read More
Google My Business

How to Sign Up Your Business for Google Guaranteed: A Step-by-Step Guide

Google Guaranteed is a certification program that helps businesses build trust with potential customers. This badge appears on your Google Local Services ad and assures customers that Google has vetted your business. In this guide, we’ll walk you through the detailed steps to sign up your busi...
Read More
Marketing

The Good, The Bad, and The Ugly in Marketing

As a business owner, your primary focus is providing excellent products or services. However, in the digital age, maintaining an effective online presence is crucial. Unfortunately, many businesses fall into the trap of spending exorbitant amounts on marketing agencies that promise the world but del...
Read More
Mobile Apps

Transforming Customer Service with Mobile Apps: The Future is Here

In today’s rapidly evolving digital landscape, businesses are presented with a unique challenge: delivering exceptional customer service in an increasingly virtual marketplace. As customer interactions move online, providing timely, personalized, and efficient support becomes more critical —...
Read More
mobile apps

Your 24/7 Business Ally: The Power of Mobile Apps

In the digital age, we are more connected than ever before. Mobile devices are practically an extension of ourselves, with most people spending hours on them every day. And it’s not just social media or entertainment apps that have captured people’s attention. Mobile applications have se...
Read More
Digital Excellence

Empowering Digital Excellence: The Gizoom Way

At Gizoom, we have a vision and a mission that guide us in everything we do. Our vision is to be the Pinnacle of Innovation, the go-to choice for discerning clients and talented individuals. Our mission is to empower our clients and our team to excel in a digitized world. Every day, we are driven [&...
Read More
visual content

Visual Content: One Of The Best Way To Assist Your Business

The Internet is gaga for visual content if you need more proof, look no further than the fastest-growing sites over the past few years. Pinterest, Twitter, YouTube and more have won the market well and are set to deliver a steady stream of visual content around the clock to a phone near you. This pr...
Read More
visual content

Best Way To Promote Your Brand By Visual Content

If you need more evidence, look no further than the fastest-growing sites over the past few years, the Web is gaga for visual content. Facebook, Instagram, YouTube and more have captured the market well and are set to deliver a steady stream of visual content around the clock to a phone near you. Th...
Read More

Live Agent